Sunday, 20 October 2013

generating more ideas


We were given A1 sheets of paper and given various quick tasks to completed. From a 1 second representation of our logo to opposite handed. We used various materials and techniques that pushed us away from our comfort mediums that we used to produce our initial 100 logos. I struggled with this task as the idea of having to come up with ideas on the spot doesn't come naturally for me. I felt it even harder when we swapped with other students and were asked on build upon their ideas. Although it was difficult it was helpful when people who haven't seen much of your work before added their ideas. They were purely based on how they envisioned your phrase, it created unique ideas that I couldn't previously see. I feel that sometime you get too close to your work and need that time to take a step back and think from that same perspective of your peers.

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